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REAL.ORG is a hybrid social enterprise of non-profit
and for-profit initiatives working together to expand
the market for value-congruence through research,
practice and development.
Welcome to the next episode in psychology, business and economics -
Science now tells us that when you line up your daily investments of time and money with values that are unique to you, you can create a deeper capacity for well-being. So let s do it.
Integration & common language
We re integrating research needed to encourage confident collaboration between psychologists, economists and individuals as they find new paths toward sustainable well-being and social justice.
It turns out that contentment is most easily cultivated in the context of environment. We re creating a living lab around the 2-block radius of Central Park to refine what we know about local economies, nature & well-being.
Forget about big data schemes that exploit behavior. The future is in user-driven, ideographic, value-congruent economies of well-being.